M

Frederik is a senior marketing executive passionate about technology and innovation with a focus on marketing strategy, user acquisition and growth.

Feel free to connect via:
Twitter        Instagram        LinkedIn

after carlton draught's amazing big ad here is another nice one called flashbeer - a parody to the famous movie flashdance. also check out the ad feed, which collects content from some popular advertising blogs and the new peugeot 206 hdi - the sheep spot. (via reklamfeber, advertising/design goodness and i believe in adv) [tags: carlton, draught, beer, flashbeer, flashdance, commercial, adfeed]

this is a little tribute to my much valued colleague giovanni who recently launched his new pr agency hubbub pr. "we aim to become the first community-based pr agency, deliberately designed for the globally networked economy. what does that mean? it means that we are building a global, online community for communications professionals (a facebook for communications pros, so to

i actually really like good ambient media or so called guerrilla marketing. these are usually creative more unconventional advertising or marketing campaigns rolled out in our direct living environment, often not even recognizable as ads at first sight. writing about kellogg's and yamaha, the anti smoking ceiling, visual kidnapping, the blush dessous, dogvertising or sandvertising for instance, today i found

after the huge success of the previous award winning bouncy balls bravia commercial - one of my favorite commercials ever - the new sony bravia spot called "paint" is finally out now. at www.bravia-advert.com you were able to follow the preparations of the shooting, which created lots of buzz even before the spot got launched. but sorry jonathan, i'm a little