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Frederik is a senior marketing executive passionate about technology and innovation with a focus on marketing strategy, user acquisition and growth.

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identity 2.0


just found this presentation of “” by ceo dick hardt at .

at the (oscon 2005) dick hardt presented his new identity 2.0 for the web 2.0:

“as the online world moves towards web 2.0, the concept of digital identity is evolving, and existing identity systems are falling behind. new systems are emerging that place identity in the hands of users instead of directories. simple, secure and open, these systems will provide the scalable, user-centric mechanism for authenticating and managing real-world identities online, enabling truly distinct and portable Internet identities.

please watch the full presentation, it’s really worth it!

compliments to his product idea and presentation style and i like the note at the end:

“thanks to lawrence lessig’s presentation style influence”

cause i was a listener to lawrence lessig’s presentation in 2004 at the university of karlsruhe (presented by the , where i wrote my diploma thesis), where lessig gave an intriguing lecture on ““, with exactly the same presentation style 😉

update: lawrence lessig referred to dick hardt’s presentation as well.

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