Oct 10, 2007 / by Frederik Hermann / In viral marketing / Leave a comment

sony bravia play-doh ad – rabbits in stop-motion

following my most favorite ad – the – and their , here comes the third sony bravia spot – .

click to watch the ad on youtube

“the third commercial for bravia is the most ambitious piece of stop-motion animation ever undertaken. devised by and shot over three weeks in new york, the commercial employed over 40 animators from passion and used 2.5 tonnes of plasticine”

worth watching and a but i’m still more into the .

(via )

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