new webphone jajah

just a few days ago i wrote about new upcoming social software and today i got the hint from a friend to try out jajah, a new webphone. i installed it and … yeah, after testing it for a while i uninstalled skype. the jajah beta version works perfectly already, it’s easy to use, has a good audio quality and…

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chain reactions & marketing by chance

viral marketing can also be described as a series of reactions – the point is to give the right impulses. thomas zorbach from vm-people berlin is describing it as the “pinball-theorem“: the controllability in viral marketing is comparable to a pinball-game, you have limited controllability after a viral marketing campaign has been launched, but you have always the chance to…

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social software and plazes

more and more “social software” is coming up – social software allows people to interact in virtual reality, connecting or collaborating by the use of a computer network (see the wikipedia-entries in english or german). and this is all coming together – virtual social networks like openbc, orkut or linkedin, the blogosphere, instant messenger, wikis, voip, foaf and geo-information systems…

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symbiotic advertising

when we went back home from a club in the early sunday-morning, we came across this billboard at the corner torstr./prenzlauer allee in berlin (germany). this sexy ad for the local blush dessous shop contains a second subline ad for a car repair service, if you have had a car damage … like it! [tags: blush, dessous, berlin, advertising, guerilla…

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creating buzz in the blogosphere

while checking some blogs, i came across a series of short “slogans” like this: on the spreeblick-blog counting down to 9 pm, the 11th of june 2005. hm … a couple more blogs were showing the same like argh! or lautgeben. at first i tought, spreeblick was being hacked … but 12 blogs being hacked at the same time –…

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“you are testing my patience”

burger king launched a new viral website called “sith sense“, where darth vader reads your mind. not as funny as their “subservient chicken“, but cool and viral enough to gain some word-of-mouth … the original a.i.-engine behind can be found on 20q.net. (via spiegel online)

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