as i wrote about sandvertising on friday i just found dogvertising.
jung von matt neckar launched this dogvertising campaign promoting the alternative ad-free german radio station motor fm (100,6 mhz). they sprayed messages on dogs with washable colour:
“no mainstream. motor fm 100,6″
i like motor fm and this congenial idea.
(via thespunker and trndblog)
[tags: dogvertising, sandvertising, advertising, marketing, viral marketing]

[...] or marketing rolled out in our direct living environment. in this regard i blogged about dogvertising, sandvertising and other ambient media initiatives [...]