guerilla marketing campaign for charter flight airline condor, it’s german and it’s a play on words so it doesn’t translate very well, something like “we love flies”.
flickr pics and more at www.wirliebenfliegen.com
(thanks for the hint philipp)
[tags: condor, wirliebenfliegen.com, fliegenpreise, ad, guerilla marketing]
i joined plazes exactly 679 days ago and recently met plazes co-founder felix petersen and new managing director stephanie staar in mountain view, california. a great team and they have big plans for the future.
“plazes adds physical presence to the web. the plazes website automatically detects your location and connects you to people and places nearby. see people in your area, discover other locations and follow the whereabouts of your friends. locations within plazes are not just global coordinates they carry significance to you and your friends. you can name locations like “home” or “my office”. represent your locations by how you relate to them and discover other significant locations. relate to other locations by adding pictures, comments, and reviews. plazes can also be told to remember the locations you visit so you can review your travels.”
the team recently launched plazes sms which let’s you sign-up, invite friends, check-in at a plaze or find plazes and friends nearby via your cell phone – it’s a no-frills full-blown mobile access channel to plazes.
to sign up via your cell phone simply send “join” followed by your desired “username” and “password” as a text message to +17184079566 (in the united states) or +4917688811133 (in germany), more countries are going to follow.
know where your friends are, discover new wifi hotspots or just cool plazes nearby and make new friends, add your physical presence to the web and join plazes. find out more in the faq section, watch the screencast, visit the flickr profile or stay tuned at the plazes blog.
[tags: plazes, plazes sms, felix petersen, stephanie staar, physical presence]
nico lumma from mabber lost 15 mabber in the blogosphere, help him find the little guys and win a sony ericsson k310i cell phone.
mabber is a web and mobile based all-in-one instant messaging system. the little 5×5 pixel characters with its orange antennas are hiding in 15 different blogs, find and report them here. clicking the “wanted” poster above might be a good start and maybe you can find one over here as well …
(via mabber blog)
[tags: mabber, nico lumma, instant messaging, sony ericsson, meebo, trillian]
i’m attending some neat web 2.0 events in the city these days (that’s how they call san francisco in the bay area). first and foremost the web2open.
“the web 2.open was conceived with foocamp/barcamp in mind. this open event blends some pre-scheduled content with an open grid where the attendees fill in the sessions they either want to discuss or present themselves. it is the perfect space to provide the community at large with a place to connect with other attendees, learn more about elements of web 2.0, and share one’s knowledge and experiences.”
i uploaded some photos from yesterdays web2open community roundtable, met great people and i’m really looking forward to the next couple of days. i don’t find the time to write much more right now but there is definitely more to come.
join us at web2open and check out web 2.0 expo and web monday.
[tags: web2open, web2expo, web 2.0, webmontag, community roundtable]
if you are interested in culture, design, arts, photography, lifestyle, artists and their works then check out the recent issue of candy* – a bi-monthly, independently produced digital magazine made in ireland.
the most arty and beautiful digital magazine out there. you can subscribe for it at www.candyculture.net and check out the past issues, it’s worth the download.
(via werbewunderland)
[tags: candy, candyculture, digital magazine, culture, photography, art, design]
duval guillaume antwerp have created another nice piece of creative for brother’s inobella printing technology – colors that stay longer.
(via adarena)
[tags: brother, inobella, colours that stay longer, clip, commercial, adarena]
still not sure about getting serious and making this “forever” decision? just rent a wife! here is how it works: create your wishlist, choose from different plans and receive her within 24h by mail, keep her as long as you want and exchange her when you are up for a new one – that’s rent a wife.
does this sound familiar? maybe that’s why, viral marketing campaign for belgian dvdpost.be. btw, rent a wife is available in french and dutch only.
don’t miss out on the corresponding clip on youtube.
(via loic le meur or actually twitter)
[tags: rent a wife, dvdpost, netflix, blockbuster, loic le meur, viral marketing]
i recently thought about my first “viral clip”, made a quick google search and actually found it – very exciting! it was back in 1988 or so when a clip called “birdie nam nam” spread through our little amiga community, nothing special actually, three chicks rapping, not longer than 30 seconds, but at that time it was cool, sticky, funny and we loved it. does anybody remember this one?
and speaking of nostalgia, i told my new friends in the states about my favorite television series when i was a kid/teenager, unfortunately they didn’t know that many of them, maybe because they just made it a little later to germany or i’m just too old, stuff like riptide (ein trio mit vier fäusten), simon & simon, remington steele, the bill cosby show, the fall guy (ein colt für alle fälle), knight rider, airwolf, hulk, the gummi bears, the a-team, alf, 21 jump street, the tijuana toads (sancho & pancho), the wonder years (wunderbare jahre) and my all time favorite lucky luke (but i’m more into the comics, got all of them), plus a couple of german ones.
anyhow, good times … have a great easter weekend and tell me what did you watch when you were young?
[tags: birdie nam nam, budbrain, birdie, amiga, television series, 70s, 80s]
speaking of which google launches another free service called “google voice local search“. to try this service, just dial 1-800-goog-411 (1-800-466-4411) from any phone (in the us).
“it is an experiment on google labs that offers free 411-like service. with google voice local search, you get fully-automated, fast access to same local-business information you would find on google.com. but you can access it from any phone, anywhere, at anytime.”
by calling the above number you can search for a local business by name or category (you can say “giovanni’s pizzeria” or just “pizza”), get connected to the business, free of charge or get the details by sms if you’re using a mobile phone (just say “text message”).
google voice local search / faq
(via twitter/steve rubel, mashable and gigaom)
[tags: google, google voice local search, google voice, local search, 411]
i wrote about epic and the autocrat google before and it’s businessweek’s cover story this week asking “is google too powerful?“.
“here it is only 2007, and already epic 2014′s picture of an online landscape dominated by one ravenous, all-knowing corporation looks to many people like — well, a lot like google. all by itself. that simple little search box we all use every day? as the place nearly 400 million people each month start on the internet, it’s the no. 1 gateway to the net’s vast commercial potential. with more data on what people are searching for, google can serve up the most targeted and relevant advertisements alongside the results, drawing more clicks, more cash, more users — you get the idea.”
“let’s face it, there’s a certain hysteria about google, a presumption of unlimited power.”
rob’s story examines the deeper meaning behind complaints about google’s power and influence online. worth reading.
businessweek cover story “is google too powerful?” by robert d. hof
watch the slideshow “the many faces of google” illustrated by sam weber / flickr
[tags: google, epic, artificial intelligence, businessweek, rob hof, sam weber]
a great print campaign by adidas – straight forward, authentic, simple and self-confident. it clearly draws attention to the fact that consumers are a lot smarter than when it comes to decide a company.
credits: adidas love competition, school – willem de kooning academie, art director – yona h
youtube launched the “youtube 2006 video awards” yesterday – a late attempt to honor the best-user generated videos of 2006.
“2006 was a pioneering year for online video, user-created content and the youtube community. you let us into your bedrooms, created new forms of entertainment, and radicalized popular culture. now it’s time to reflect on what a tremendous year it was and recognize the best of the best during the first youtube video awards.
you are able to vote in seven different categories: most creative, most inspirational, best series, best comedy video, best music video, best commentary and most adorable video. voting will take place from monday to friday. the winners will be announced on march 25th 2007, and trophies will be awarded.
maybe i’m not enough youtube addicted but i found only one of my favorites in there yet, it’s “where the hell is matt?“, have a look and give your votes …
(via the hubbub* and mashable)
[tags: youtube, video, awards, youtube video awards, clips, hubbub, mashable]
jwt brazil recently launched a new ambient media/guerrilla marketing campaign for superman returns in são paulo – i would call it an “elevator pitch“.
credits: agency – jwt brazil, creative director – ricardo chester and roberto fernandes, art director – silvio medeiros, copywriter – thiago carvalho
[tags: superman, elevator pitch, ambient media, jwt brazil, silvio medeiros]
webguerillas recently launched a new service called “world trend monitor“. the wtm is supposed to filter relevant trends for you – a radar for current trends all over the world if you don’t find the time to dig through numerous resources by yourself.
“the world trend monitor (wtm) is a information service that bundles the worldwide most important trends in the categories marketing, fashion and shopping in a monthly trend monitor. trend scouts are spread all over the world to feed the wtm by screening thousands of exclusive sources – offline and online. the trends are found where they first appear at the very front of the news chain. a subscription model of the world trend monitor varies in the categories fashion, marketing and shopping and is available as print versions, pdf documents or as online trend-archive.”
an english version of the site isn’t available yet, but will be available soon. i tried the free marketing trend monitor (see pdf download in the abo section) and i like this news source for new trends, visit www.worldtrendmonitor.com for more information.
more trend sources: trnd, springwise, trendhunter and trendwatching.
(via brainwash)
[tags: worldtrendmonitor, world trend monitor, wtm, trend, trends, webguerillas]
