what would you do to attract new business to your restaurant? kudos to another clever idea by publicis (for fisch franke restaurant). to create visibility and awareness of their use of fresh fish, the creative team decided to bring the fresh fish tank (usually inside the restaurant) out on the street. this bus shelter poster ad caused quite a stir on the streets of frankfurt, germany, exactly what they had hoped for. the talk of the town – at least for a few days.

(via bitrebels – andrea la valleur)

[tags: living poster, fisch franke, publicis, advertising, fish tank]

log on to computertan.com for your free online tanning session.

[tags: computertan, computertan.com, rubber republic, viral marketing, skcin, tan]

“the harvest” has been planned, produced and seeded by bristol-based viral agency rubber republic www.rubberrepublic.com and you can find some more information about the campaign at www.creativejuices.org.uk

[tags: the harvest, rubber republic, viral marketing, swrda, south west, creative juices]

and if you still have the feeling you don’t know enough about barack obama, here is a great 3 dimensional timeline about his life provided by kronomy, with news clips, pictures and a lot of background information. you can share this timeline via www.fight4obama.com

“we’re coming around the turn. america recognizes that at this time in history, with so much at stake, with the economy nose-diving, with two wars and the threat of terrorism, the threat of climate change, we need to do something fundamentally different. and all of you are the shock troops.” – barack obama

only seven days out – so please vote on november 4th!

(via guy kawasaki)

more material: 5 friends, matt damon about palin and the official www.barackobama.com

[tags: election, vote, voting, usa, barack obama, obama, kronomy, timeline, cnnbc]

it’s the first twitter app for android mobiles. some of the highlights of twidroid’s feature set are: fully featured twitter client (postings, replies and direct messages), user detail information, follow/unfollow a user, auto-completion of your contact names, secured operation via ssl, directly integrated photo-posting from cam or disk via phodroid.com, directly integrated search through all public tweets, background notifications for replies and direct messages, auto layout for landscape and portrait mode.

i just installed it on my t-mobile g1 and it works like a charm. i always admired thomas’ taste for great ui design, creative skills and eye for details and this is a great piece of work. so if you twitter and have a g1, go to ‘android market – applications – communication – twidroid’ and get the app, you’ll love it.

(via thomas marban at tombot)

[tags: twidroid, twitter, thomas marban, google, android, t-mobile, g1, app, client]

now the industry seems to have taken this approach a step further and professionalized ‘brand dropping’ in songs of popular music artists, simply selling elements of their songs to the highest bidder.

“that’s the news from wired who shows how artists are approached by agencies to include brand placements in their songs. and if you check out the opening flash sequence for the kluger agency there’s a couple of product placement jingles that will sound mighty familiar.”

“things have gotten so weird in the music business that high-profile acts are inserting ads into their song lyrics. the next time you hear a brand mentioned in a song, it could be due to a paid product placement. and unlike magazines, songs are not required to point out which words are part of an advertisement.”

i appreciate that artists need to embrace a variety of revenue opportunities to make it today, but selling song lyrics seems to go over the line.

a further spin to the story is how a sales rep of adam kluger of the kluger agency tried to pitch jeff crouse of the anti-advertising agency and double happiness jeans, probably the last people on earth who kluger would want to receive the pitch e-mail, now threatening him with lawyers because he published the story on his blog – the whole story at wired.

(via mandy de waal, jeff crouse and wired)

[tags: product placement, brand dropping, the kluger agency, adam kluger, jeff crouse]

(’ueberheblichkeit’ could also be translated as ‘presumptuousness’)

(via der spiegel)

[tags: der spiegel, the economist, oh fuck, cover, ueberheblichkeit, financial markets]

“what kind of power would you have if you could not only shrink a long url, but also add notes and tags along with detailed analytics like you have on your website? detailed statistics is marketing nirvana, but your website statistics only cover your website. what about social networks, emails, print marketing materials, presentations, etc. the list goes on and on! budurl gives you the power to quantify this traffic and make decisions that were once a shot in the dark.”

especially in combination with a service like ping.fm you can measure which of your social networks have any reach and which ones don’t. shorten the link, put it somewhere, watch it grow and measure the results. check it out at budurl.com

[tags: budurl, budurl.com, ping.fm, shorten links, tinyurl, shrink url, url, twiturl]

(via the economist)

[tags: economist, the economist, oh fuck, cover, financial crisis, financial markets]

get the new ‘radio retaliation’ album via amazon music or via itunes.

more about thievery corporation and on wikipedia.

(via jeremiah owyang)

[tags: thievery corporation, radio retaliation, downbeat, thievery, electronic music]